Get up-to-date tech and industry advice from Ryan Tollefsen, leader of the #1 KW team in the NW Alaska region! Find out how to stay your best and beat out the pack with this serious of blog posts.

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#1 alaska real estateOur 2015 year is off to a great start and we have much to celebrate already!

Unity Home Group® finished 2014 as the #1 real estate team—in all of Alaska! We have also been recognized as the #2 team in the Keller Williams Northwest region, and the #7 team in the entire Keller Williams franchise.

Here in Alaska, we had 482 transaction sides in 2014, resulting in a sales volume of over $120 Million. Nationwide, we're celebrating 544 transaction sides with a combined sales volume of over $135 Million.

This success is shared by many people, and we are proud to be part of such an exceptional team. Thank you to all of our agents who worked hard to earn these designations. We also owe a big thanks to our wonderful clients, supportive friends and family, and all of…
1,140 Views, 0 Comments.

With the implementation of my new successful YouTube real estate strategy, in which I link directly to specific properties, it seemed more likely than ever that a potential buyer could land on an expired property listing. So, what's a REALTOR® to do?

Create the best 404 page ever! Check it out:

expired real estate listing

Click screenshot for larger image.

Showing Visitors Their Options (& More)

My new expired property page serves three purposes:

1. It sends a 404 message to search engines
2. It tells users that the property they were interested in is not available
3. It gives those same users something else to do

I have linked directly to other pages on the site that might be of interest, and I'm also suggesting other nearby properties that may be interesting as

2,285 Views, 0 Comments.

youtube real estate listingsWe've found a way to make our real estate listings more visible than ever. Google consistently favors YouTube in search engine results and will even increase visibility by embedding the video thumbnails, which makes sense considering both Google and YouTube are owned by Google Inc. By uploading our listing videos to YouTube, we can take advantage of this favoritism, and link potential buyers straight to us.

The video thumbnail doesn't appear every time—it's completely at Google's discretion—but when it does, it instantly dominates the search engine results. Users are instantly attracted to our video.

We've also linked our YouTube account with our Google+ profile. This ensures that our Google+ profile is regularly updated with fresh new content, which

1,954 Views, 0 Comments.

When I had the opportunity to be the first person ever to get Real Estate Webmasters' custom iOS app for real estate listings, I had to seize it. Utilizing technology has always played a large role with my team, and I'm a strong believer in leveraging success with the best tools possible.

Our mobile app project officially began in September 4 and took a little over two months to complete. When the iOS app finally launched on November 21, 2013, it was an instant success.

323 people downloaded the app in the first week, and it has continued to receive double-digit downloads every day since. As of April 23, 2014, our mobile real estate app has been downloaded over 4,000 times and has received 1,937 lead registrations. 

The initial build for our custom

5,458 Views, 1 Comments.

* This representation is based in whole or part on data supplied by, and to, the Subscribers of Alaska MLS. Alaska MLS does not guarantee nor is it in any way responsible for its accuracy. Data maintained by Alaska MLS is for its own use and may not reflect all real estate activity in the market. Report reflects sales through within 24 hours of the final report date.

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